72 HOURS IN!
As a DMO, you are always looking for fun new ways to showcase your destination. What better way to do that than through the lenses of the country's greatest photographers. Chuck Fazio, the Artist-in-Residence to American Forests, the nation's oldest conservation organization and Scott Strazzante, Pulitzer Prize winning photojournalist.
It's called 72 Hours in! because the fun part of the experience is how Chuck and Scott 'parachute' into your destination and have only 72 hours to capture its essence! The clock is ticking as photographers traverse your destination using their unique styles to capture its essence in ways hopefully never seen before. Scott using only a smartphone while Chuck , as a licensed drone operator, will do it by air, on the ground with his NIKONS and if you are a 'watery' kind of place, Chuck will strap on the scuba gear and go underwater!
Even more 'pressure' is created because you've scheduled a VIP exhibition at the end of the 72 Hours!
Will they do it? Only time will tell!
And look at how Monterey County used '96 Hours" to showcase one of the most stunning areas in the country!
The time limitation provides a fun hook that your local media will find 'newsworthy.' Take a look at some local coverage:
And best of all, you get to keep all the still and video footage!
If you'd like more information on how "72 Hours In" can be tailored to provide you with maximum fun, excitement and exposure, EMAIL or call us at (703) 801-0700
These photos were all taken during the 96 hours in Monterey!